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"Finfluencers appeal to Gen-Z investors because they produce educational and engaging content that is free and instantly accessible."

37%

of US Gen-Z investors cite finfluencers as a major factor to start investing

45%

of sampled finfluencer content offered investment guidance.

25%

of finfluencer content contained specific marketing disclosures.

SERENA ESPEUTE AND RHODRI PREECE, CFA

CFA Institute Research

Finfluencers are helping fill the gap in access to financial information. This research also identified potentially harmful practices in finfluencer content, such as providing unsuitable recommendations and a lack of marketing disclosures.

Reviewer 1

“By surfacing guardrails in-product, Galilee cut confusion and made outcomes predictable for our customers.”

57%

time savings

48%

fewer approval loops

41%

less manual work

Matea Sorensen

Head of Operations, Goodwell

What changed after rollout? We standardized model routes, documented decisions, and monitored drift—Galilee made reliability visible to everyone.

Reviewer 2

"Finfluencers appeal to Gen-Z investors because they produce educational and engaging content that is free and instantly accessible."

37%

of US Gen-Z investors cite finfluencers as a major factor to start investing

45%

of sampled finfluencer content offered investment guidance.

25%

of finfluencer content contained specific marketing disclosures.

SERENA ESPEUTE AND RHODRI PREECE, CFA

CFA Institute Research

Finfluencers are helping fill the gap in access to financial information. This research also identified potentially harmful practices in finfluencer content, such as providing unsuitable recommendations and a lack of marketing disclosures.

Reviewer 1

“By surfacing guardrails in-product, Galilee cut confusion and made outcomes predictable for our customers.”

57%

time savings

48%

fewer approval loops

41%

less manual work

Matea Sorensen

Head of Operations, Goodwell

What changed after rollout? We standardized model routes, documented decisions, and monitored drift—Galilee made reliability visible to everyone.

Reviewer 2

"Finfluencers appeal to Gen-Z investors because they produce educational and engaging content that is free and instantly accessible."

37%

of US Gen-Z investors cite finfluencers as a major factor to start investing

45%

of sampled finfluencer content offered investment guidance.

25%

of finfluencer content contained specific marketing disclosures.

SERENA ESPEUTE AND RHODRI PREECE, CFA

CFA Institute Research

Finfluencers are helping fill the gap in access to financial information. This research also identified potentially harmful practices in finfluencer content, such as providing unsuitable recommendations and a lack of marketing disclosures.

Reviewer 1

“By surfacing guardrails in-product, Galilee cut confusion and made outcomes predictable for our customers.”

57%

time savings

48%

fewer approval loops

41%

less manual work

Matea Sorensen

Head of Operations, Goodwell

What changed after rollout? We standardized model routes, documented decisions, and monitored drift—Galilee made reliability visible to everyone.

Reviewer 2